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I just got myself angry by reading a local newspaper's article about Trump's speech to the UN. This is a paper I used to respect a lot before. The piece is disguised as a neutral, factual article, but is written in such a was that the author's opinion is clearly communicated through the tone and the punctuation. Of note particularly is the way that they put between quotes any claim of Trump that the author disagrees with. For instance:
> Words once unthinkable coming from a US President, he went as far as praising the "courage" of Pyongyang strongman Kim Jung Un, once saddled with the derisive nickname "Rocket Man"
That's technically factual, but dripping with barely disguised opinion. THIS is the kind of wholesale propaganda what I've been seeing for over 5 years and has been driving me insane while my friends and family don't acknowledge is really happening.
The payload is not the direct meaning of the words; people are too wary of those. It's almost always hidden in the tone, in the choice of what to highlight.