Conversation

‘This early GDPR adtech strike puts the spotlight on consent’

https://techcrunch.com/2018/12/13/this-early-gdpr-adtech-strike-puts-the-spotlight-on-consent/

“In Fidzup’s case, complying with GDPR has had a major impact on its business because offering a genuine choice means it’s not always able to obtain consent.”

Fascinating to see what is a genuinely GDPR-compliant consent flow. Hopefully the complexity of which will make businesses see the collection of people’s data as risky and expensive.

Also on our forum: https://forum.ind.ie/t/this-early-gdpr-adtech-strike-puts-the-spotlight-on-consent/2529