But #Scoop, #theSpinoff, and now #Stuff, show us that there are other ways media organisations can be owned, managed, and even funded. A brave government would set up a media democracy commission, with antitrust powers to break up struggling media empires, instead of subsidizing their investors at public expense. The broken up entities could be sold to their workers or their audiences/ communities, or both, using the most suitable option from a standardized set of cooperative ownership models.